Sysco

In: Business and Management

Submitted By lingyuivy
Words 372
Pages 2
Our organization is a large decentralized management culture, with over 100 operating companies that almost have their own individual operation and technology. However, regardless of the hardware, software, operations, and management, information such as client data, sales numbers, product purchased, etc., are all elements necessary for Sysco to integrate and analyze in order to improve within the corporate culture. We can do that Business Objects’ BI. The idea is to use our current data and help with future business. Therefore, we must first show the system’s capabilities and value through areas where the system can provide most value.

First, by analyzing customer and product purchasing data, the system allows us to quickly analyze customer purchasing behavior – what type of products purchased, when the products are purchased, the customer’s relative location and volume, etc.. Sysco is a service/product provider with an integrated operation that generates over 23 billion dollars in sales (in 2002). Therefore, it is vital for Sysco to stay ahead of the game and know what our customers need and want. It is crucial for us to continue to provide a “happy” service experience for all of our customers and maintain their loyalty. This also directly leads to the second question which the BI will be able to further analyze is the focus on our most valued asset – customers. How do we keep them happy if we do not know what is driving them away? Customer’s historic purchasing data, product purchase behavior and volume, etc., will help us minimize the risk of losing our customers.

Before, in order for us to fumble through the large mass amount of data from our data warehouse to get these results, it may take days or even weeks before any report can be generated. The amount of time spent on obtaining and analyzing these data, we might have already lost some valuable…...

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