Ketchup Cla Analysis

In: Business and Management

Submitted By natso10
Words 717
Pages 3
Gestión Empresarial.
Análisis de Ciclo de vida y Costos Ambientales
Natalia Sorto
15612

Según lo planteado en el artículo, el análisis de ciclo de vida es una herramienta que posee un alcance importantísimo para poder determinar varios factores de importancia en la gestión empresarial, tanto económicos como ambientales y sociales.
La estrategia utilizada en el artículo para determinar el ciclo de vida de la kétchup producida en Suecia, con materias primas de origen italiano, español o portugués es un excelente ejemplo tanto de la metodología que puede ser utilizada como de los hallazgos de interés comercial que pueden ser determinados mediante este tipo de herramientas, en el artículo se presenta cómo se dividieron los procesos que conforman la cadena de valor y de suministros del producto, desde los fertilizantes del campo hasta el empaque utilizado, tomando en cuenta los factores ambientales implicados en el proceso productivo per se.
En el siglo en que vivimos, con el avance inminente del calentamiento global y otros problemas ambientales como la falta de agua, el poder determinar cuáles son los alcances y las repercusiones de los procesos efectuados por una empresa son de vital importancia para ahorrar dinero y recursos y disminuir el impacto ambiental que un producto puede tener.
El poder leer los resultados de un análisis tan largo (algunos análisis fueron realizados en 1993 y 1994) y completo como el desarrollado en el artículo permite que abramos los ojos a la realidad ya que generalmente se considera que el procesamiento de un producto alimenticio implica únicamente lo que pasa en la planta de producción o empaque, sin tener en cuenta los costos asociados a la producción y transporte de las materias primas, o el uso de refrigerantes en las casas de los consumidores.
Si tomamos los conceptos y metodologías de lo que se desarrolló en el artículo…...

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