Global Warming and Bottled Water

In: Science

Submitted By hellokitty
Words 596
Pages 3
Bottled water is one of the fastest-growing segments in the world’s food and beverage market owing to increasing health concerns. The market for bottled water in the US generated revenues of about
$15.6 billion in 2006. Market consumption volumes were estimated to be 30 billion liters in 2006.
The market's consumption volume is expected to rise to 38.6 billion units by the end of 2010. This represents a CAGR of 6.9% during 2005-2010. In terms of value, the bottled water market is forecast to reach $19.3 billion by the end of 2010. In the bottled water market, the revenue of flavored water
(water-based, slightly sweetened refreshment drink) segment is growing by about $10 billion annually.
TCCC is third largest player in the bottled water market in the US with market share of 11.9%. The company acquired Energy Brands Inc. in 2007 to further expand its presence in still beverage offerings in categories like vitaminwater, fruitwater and smartwater. TCCC could leverage its strong position in the bottled water segment to take advantage of growing demand for flavored water.
Growing bottled water market
Bottled water is one of the fastest-growing segments in the world’s food and beverage market owing to increasing health concerns. The market for bottled water in the US generated revenues of about
$15.6 billion in 2006. Market consumption volumes were estimated to be 30 billion liters in 2006.
The market's consumption volume is expected to rise to 38.6 billion units by the end of 2010. This represents a CAGR of 6.9% during 2005-2010. In terms of value, the bottled water market is forecast to reach $19.3 billion by the end of 2010. In the bottled water market, the revenue of flavored water
(water-based, slightly sweetened refreshment drink) segment is growing by about $10 billion annually.
TCCC is third largest player in the bottled water market in the US…...

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