In: Miscellaneous

Submitted By sissihero520
Words 294
Pages 2
Hi guys. Do you know what’s the mascots of beijing olympic game?The Fuwa. The designs were created by Han Meilin, a famous Chinese artist. Today, I’m going to introduce the fuwa to you, their different names and meanings at first. Then, I will talk about their target market.
There are five fuwa: Beibei, Jingjing, Huanhuan, Yingying, and Nini. When you put their names together, the names form the sentence "Beijing huanying ni," which means "Beijing welcomes you". Designed to express the playful qualities of five little children who form an intimate circle of friends, Fuwa also embody the natural characteristics of four of China's most popular animals -- the Fish, the Panda, the Tibetan Antelope, the Swallow -- and the Olympic Flame. And fish represented aquatic sports. Panda represented weightlifting and judo. Fire represented ball sports. Tibetan antelope represented track and field. And swallow represented gymnastics.
Fuwa also embody both the landscape and the dreams and aspirations of people from every part of the vast country of China. In their origins and their headpieces, you can see the five elements of nature -- the sea, forest, fire, earth and sky -- all stylistically rendered in ways that represent the deep traditional influences of Chinese folk art and ornamentation. The China Environmental Awareness Programme program, started in 2001, has the Fuwa raising public environmental awareness by spreading clean and green messages.
And their target market is no limited. We have precious metal products, garments, homespun products, toys, cartoons and so on. Like the Five Olympic Rings from which they draw their color and inspiration, Fuwa served as the Official Mascots of Beijing Olympic Games, carrying a message of friendship and peace -- and good wishes from China -- to people all over the world.

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