Bmw V. Gore

In: Business and Management

Submitted By pradobb
Words 1527
Pages 7
BMW V GORE: 517 U.S. 559, 116 S. Ct. 1589, 134 L. Ed. 2d 809 (1996)
By
Bianca Prado
Sue Ganske
BUL4310
2/11/16

Copyright 2016 Bianca Prado

BMW V GORE: 517 U.S. 559, 116 S. Ct. 1589, 134 L. Ed. 2d 809 (1996)
When I was first looking through the list of cases, the letters BMW stood out to me. The reason for this is because I am person who’s always been into luxury high class vehicles and never in my mind did I believe BMW had a case with a buyer. This is when I immediately knew I had to look further into the case and find the main key points that made me find this case so intriguing.
In this particular case BMW V GORE the petitioner who is BMW, was selling slightly damaged cars for their full price values and never reported the damages to the buyers as they purchased their cars. The respondent Dr. Gore, was one of many who had purchased one of these damaged BMW and was then awarded actual damages, from the 4 million dollars on punitive damage he was given, it was later reduced to 2 million dollars by the Alabama Supreme Court.
In BMW V GORE, it began in 1990 when Gore had purchased a black two door BMW from an Alabama franchise of BMW of North America which happens to be the Plaintiff. Gore went nine months driving the car with no problems. He even mentioned that he wanted this car to make him feel “Young and alive” again like his teenage years. After having the car for nine months, Gore decided it was time for his car to get detailed which led him to take it to an independent detailer that goes by the name “Slick Finish.’’ The detailer Mr. Slick, the proprietor had noticed that the car had been repainted. Which lead him to tell Dr. Gore that he had been cheated. Gore bought suit in Alabama state court against BMW of North America. Mr. Gore had alleged “ Inter alia” meaning among other things “ that the failure to disclose that the car had been…...

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